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Response rules

A fast first response, by design.

Review the guardrails that keep every boat inquiry moving toward a conversation.

Response timing

Core response behavior is managed for conversion performance

Under 60 seconds

Target response time is locked and managed by HarborSignal to protect the buyer experience.

Business hours
Mon–Sat · 8:00 AM–6:00 PM
Sunday
10:00 AM–4:00 PM

After-hours lead response

Continue the approved inquiry flow outside dealership hours.

Human handoff

When buyer intent or a request needs a salesperson

Escalate hot leads immediately

Notify the assigned salesperson when a buyer meets the selected hot-lead signals.

Escalation signals

Ready in 30 days Requests appointment Trade-in Financing Calls requested

Qualification questions

Shown in the approved follow-up flow

  1. 1

    When are you hoping to purchase?

  2. 2

    Are you considering financing or a trade-in?

  3. 3

    Where will you be boating most often?

  4. 4

    Would you like to schedule a visit or conversation?